Forward-looking thoughts and compelling stories
With a legacy spanning 60 years, this non-profit organization has established itself as a pioneer in the fight against cancer. Dedicated to research, education, prevention, and patient care, the organization has grown to nearly 50,000 members encompassing all oncology disciplines and subspecialties. Supported by a team of over 450 full-time staff, it leads initiatives to advance clinical cancer research, advocate for equitable access to high-quality cancer care, and provide continuing education to oncology professionals worldwide.
The organization sought to accelerate its transformation into a customer-centric, digital product-driven entity. To achieve this, three key digital product teams were prioritized: Meetings, Content, and Customer. The challenge was to enable these teams to scale effectively while consistently delivering impactful results, all without losing sight of the customer-first approach.
To address this need, a partnership was established with Brillio to develop a seamless and user-friendly application specifically for the Meetings team. An innovative solution was proposed by Brillio, leveraging Flutter, a modern framework for mobile and web development, which ensured rapid development, high performance, and a consistent user experience across platforms.
The engagement was initiated by Brillio with a PoC for the mobile application. The Flutter PoC’s performance, cross-platform efficiency, and intuitive user experience convinced the client, leading to its approval for full-scale development.
The mobile application was designed and delivered within an impressive timeline of just 4 months, well before the client’s Annual Meeting. The app was launched on both iOS and Android platforms, ensuring accessibility to a wide audience.
The app delivered comprehensive features including conference schedules, detailed presentations and speaker profiles, abstracts, posters, video content, and a personalized agenda builder that enables attendees to manage their schedules effectively.
Building on the mobile app’s success, Brillio has been entrusted with developing a Flutter Web application. This web app will replace the client’s existing Progressive Web App for meetings, offering a unified and consistent user experience across platforms.
Brillio also introduced the concept of a dedicated learning initiative, the Brillio+Client Academy, to upskill talent in the client’s ways of working, alongside structured governance practices, including daily standups, weekly reports, and quarterly executive reviews.