A walk down metaverse Main Street
- Banking is close behind early metaverse entrants, such as gaming providers and retailers.
- The metaverse lets banks roll out the virtual red carpet for customers, with tailored experiences for specific segments and personas.
- For Gen Alpha, it’s possible that their everyday banking needs will be served exclusively in virtual worlds.
Proof point:
of financial execs think at least some customers will use augmented/virtual reality as an
alternative channel for daily transactions by 2030.
--The Financial Brand
What’s possible today
Global commercial bank
Brillio worked with a U.S.-based global commercial and investment bank to create a virtual
“shark tank.” The bank now has a private presentation space in which startup founders can
pitch to prospective investors and collaborate on innovations.
We’re also helping the bank enable virtual onboarding for employees through the metaverse.
Trainers and employees will virtually bridge the social distance many still feel when working
remotely.
- With NFTs, retailers can deliver exclusive goods and tangible shopping benefits—and customers affirm they’re definitely interested.
- Metaverse events draw crowds—American Eagle’s spring break event drew 25 million visitors.
- 3D models can help tackle tough supply chain challenges such as demand forecasting and rapid fulfillment.
Proof point:
of consumers active in the metaverse have made a purchase.
--McKinsey & Co.
What’s possible today
U.S.-based footwear maker
Working with Brillio, this publicly traded footwear manufacturer built a premium virtual store experience. In the metaverse store, it can display brand-name merchandise, enable try-ons and complete purchases.
Multinational beauty company
Brillio partnered with one of the world’s largest beauty companies to create immersive experiences that feature new product launches and try-ons. The company is exploring personal consultations and makeup tutorials in the metaverse, as well as avatars to try out makeup and accessories.
Global pest control company
Brillio worked with one of the largest pest control companies in the world to create a virtual storefront for customers to consult with entomologists and customer support reps, book appointments and collect NFT coupons. The goal: engage with customers, demystify pest management, elevate the customer experience and increase conversion.
- The metaverse can support key healthcare goals of affordability, access and patient centricity.·
- Gamified metaverse apps can help manage chronic conditions, deliver cognitive behavior therapy and screen for mental health.
- Digital twins are making inroads into clinical trials, from speeding research with virtual models of trial participants, to predicting the impact of therapies.
Proof point:
The global healthcare metaverse market is expected to grow from $504.8M in 2020 to $5.37B
by 2030 (CAGR 48.3%).
--Market Research Future
What’s possible today
Multinational pharma company
Brillio partnered with one of the world’s largest biopharma companies to enable immersive and engaging healthcare interactions between patients and providers. The goal: drive more personalized care and new levels of collaboration, co-creation and engagement.
Large managed care organization
A leading multinational healthcare enterprise wanted to deliver a memorable experience for its new hires. Through the metaverse, we helped it create a sense of awe and possibility while sharing the company’s values.
A walk down metaverse Main Street

Banking & financial services

Retail

Healthcare
- Banking is close behind early metaverse entrants, such as gaming providers and retailers.
- The metaverse lets banks roll out the virtual red carpet for customers, with tailored experiences for specific segments and personas.
- For Gen Alpha, it’s possible that their everyday banking needs will be served exclusively in virtual worlds.
Proof point:
of financial execs think at least some customers will use augmented/virtual reality as an alternative channel for daily transactions by 2030.
--The Financial Brand
What’s possible today
Global commercial bank
Brillio worked with a U.S.-based global commercial and investment bank to create a virtual “shark tank.” The bank now has a private presentation space in which startup founders can pitch to prospective investors and collaborate on innovations. We’re also helping the bank enable virtual onboarding for employees through the metaverse. Trainers and employees will virtually bridge the social distance many still feel when working remotely.
- Banking is close behind early metaverse entrants, such as gaming providers and retailers.
- The metaverse lets banks roll out the virtual red carpet for customers, with tailored experiences for specific segments and personas.
- For Gen Alpha, it’s possible that their everyday banking needs will be served exclusively in virtual worlds.
Proof point:
of financial execs think at least some customers will use augmented/virtual reality as an alternative channel for daily transactions by 2030.
--The Financial Brand
What’s possible today
Global commercial bank
Brillio worked with a U.S.-based global commercial and investment bank to create a virtual “shark tank.” The bank now has a private presentation space in which startup founders can pitch to prospective investors and collaborate on innovations.
We’re also helping the bank enable virtual onboarding for employees through the metaverse. Trainers and employees will virtually bridge the social distance many still feel when working remotely.
- Banking is close behind early metaverse entrants, such as gaming providers and retailers.
- The metaverse lets banks roll out the virtual red carpet for customers, with tailored experiences for specific segments and personas.
- For Gen Alpha, it’s possible that their everyday banking needs will be served exclusively in virtual worlds.
Proof point:
of financial execs think at least some customers will use augmented/virtual reality as an alternative channel for daily transactions by 2030.
--The Financial Brand
What’s possible today
Global commercial bank
Brillio worked with a U.S.-based global commercial and investment bank to create a virtual “shark tank.” The bank now has a private presentation space in which startup founders can pitch to prospective investors and collaborate on innovations. We’re also helping the bank enable virtual onboarding for employees through the metaverse. Trainers and employees will virtually bridge the social distance many still feel when working remotely.