As market disruption continues to be the norm, trends in product engineering will increasingly focus on innovation, agility, and sustainability. The global product engineering services market will grow at a CAGR of 7.5%, reaching a value of $1.8 billion by 2030. To fully leverage the evolving product engineering landscape, enterprises must understand the key trends that will shape future innovation, including focusing on sustainability and circular design to reduce environmental impact. Additionally, it involves adopting a customer-centric approach, enhancing user experience through design thinking, and integrating GenAI and virtual prototyping to develop more innovative products. Finally, automation and robotics, alongside sustainable practices, promise to revolutionize product development.
The transformative potential of GenAI offers immense opportunities for organizations and clients alike. Gartner says more than 80% of enterprises will have used GenAI APIs or deployed GenAI-enabled applications by 2026. Yet bridging the gap between innovation and successful integration demands thorough preparation. At Brillio, our GenAI approach fosters a member-first and human-centric culture that prioritizes collaboration. By establishing cross-functional product teams comprising diverse expertise, including members, customers, and GenAI specialists, we tailor solutions to specific needs and ensure seamless adoption. Open communication channels facilitate understanding of GenAI capabilities and gather valuable feedback, building trust and confidence for active participation. Beyond fostering a collaborative culture, it is crucial to recognize the importance of equipping users with the necessary skills. Comprehensive training programs provide members and customers with the knowledge and skills to effectively utilize GenAI tools. Emphasize clear communication, critical thinking, and adaptability, enabling users to confidently navigate the evolving GenAI landscape.
